PR Stunt of the Week – The Super Strong Meter Maid

I came across this amusing stunt the other day a great prank style stunt from viral marketing agency Thinkmodo for a new car selling app called Carlister. It asks “What if you had the strength to lift a car with your bare hands?”

They give this power to Jenni and dressed her up as a New York City meter maid. Hidden cameras captured the reactions of people witnessing her teaching a rude cab driver a lesson.

I love a hidden camera stunt and it has been executed beautifully.